AAMI ATHLETES IN THE MAKING
AAMI is Australia’s biggest national insurer and they had an opportunity to advertise during The Olympic Games.
But there were two problems, AAMI weren’t official sponsors and their competitors were. So, we had to be smart about how we stayed relevant to the event while avoiding the wrath of the International Olympic Committee.
Leading us to a universal truth. The elite athletes of the world are incredible, they do things most of us could never imagine, but there’s a select group of people with all their confidence, none of their skills and none of their legal restrictions.